The collaboration of fashion and media is an amazing concept in today’s age. Social media is becoming saturated with new brands every day. The online retail market seems to be taking over. The use of influencer’s to market the brand to the right audience is truly an amazing concept. It really allows these brands to build a relationship with their customers and become a part of their life.
So many people are buying clothes today because they’re ‘social media worthy’. But I mean who wouldn’t enjoy the chance to look cute and be featured on the brand’s page for the world to see. In essence, this collaboration is helping the customer and/or influencer gain exposure; as well as helping the brands sell clothes to the right people. I don’t think it’s a bad trend to follow. But I do think, no matter the brand style and quality are still important. So I’ve created a list of some of the highest trending Instagram boutiques in terms of influencers and popularity. If you know any that deserve to be added to the list. Please share and I’ll repost!
- @fashionnova
- @Prettylittlething
- @Missguided
- @houseofcb
- @ohpolly
- @MatteCollection
- @dollskill
- @missyempire
- @swankaposh
- @rebelliousfashion
- @catwalk_connection
- @meshki
- @quizclothing
- @Sorellaboutique
- @ofuure
1. Fashionnova– FashionNova isn’t my favorite brand only because it’s hard to find true smalls and they return policy isn’t the best. But it’s definitely the most popular Insta’ brand, with many celebrity brand ambassadors including Cardi B.
2. Pretty Little Thing– They’re definitely the runner-up very being comparable to Fashionnova. I prefer Pretty Little Thing because the quality of the clothes seems to be a tad’ bit better.
3. Missguided– I personally feel as if they don’t have as many urban options as the above options but they are indeed very popular on Instagram with affordable and good quality clothing.
4. House of CB– They are the Queen of club and event wear! You don’t have to look too much to find that showstopping outfit.
5. Oh Polly– This brand has definitely been making its way to the top through its influencers. And I must admit. that they do have some cute pieces. But their clothes do range in price and quality.
6. Matte Collection– If you’re into basics and simple but sexy clothing then this brand is perfect for you. You can buy everyday pieces and still gain attention on Insta’.
7. Dolls Kill– This is the perfect insta’ brand for the fashion rebels out there. Dolls kill has a lot of personality. Great for those who aim to be different.
8. Missy Empire– I feel this brand is similar to Fashionnova. The clothes are comparable and they’re also using influencers to push the brand. But unlike Fashionnova, they highlight more of their everyday wear for the seasons.
9. Swankaposh– This brand has ways to go. But is definitely a force to be reckoned with when it comes to trending insta’ boutiques.
10. Rebellious Fashion– Although this brand is not at the top, it’s one of my favs’. They have some of the cutest pieces!